Why are Indians losing their minds over this launch? Am I missing something?

[Gopal]

[Shashi]

Maybe it's just another mindless trend, like labubu.

[Navya]

Just trying to be cool, mate!

[Preeti]

It's not just India.

[Navya]

Looks like pocket watches are back in trend.

[Anirudh]

They're missing the bachpan ka mela where we used to grab watches for just 50 Rs.

[Isha]

This is the limited edition Swatch Royal Pop pocket watch. Everyone everywhere is losing their minds over it. I don't get the appeal, but I understand.

[Rishi]

Power of marketing.

[Indrajit]

Didn't we get stuff like this at melas? What's so special now?

[Devansh]

Most of the hype is from resellers - $500 sales price and $1.5k resale price.

[Chirag]

This generation is an easy target for corporates. Lord, save us.